Design & build of reusable, modular, multiuse brand structure
Why?
To elevate the brand’s presence across their key sponsorship campaigns with a consistent visual identity.
What?
A premium, touring structure designed to replicate the visual cues of the Lexus centre network; a flexible space used to showcase brand storytelling assets, product displays and engage with consumers whatever the weather. A striking visual presence at highly popular, on-trend events.
How?
Utilising our expertise in temporary structures and logistics solutions, we designed and managed the production of a unique multi-use modular event space, fully reusable with the ability to tour multiple locations – indoors and out. Fully managed in-house : stored, maintained and delivered by our operational teams.
17 individual activations to date.
MSL Global Ltd
Building 74B
Bordon Enterprise Park
Budds Lane
Bordon
Hampshire
GU35 0FJ
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